With this speech, professor Zheng will introduce some useful strategies. It’s about how managers make customer use their platform to buy stuff, so they can increase essential income in this competitive environment. Otherwise, if customers are willing to browse their platform, they can impel them to purchase online. Apart from this, they can raise surrounding advertising revenue and increase their awareness. By promoting them to purchase online, can bring a positive benefit to the website operators. Moreover, the website can get more competitive advantages.

Implemented by Department of Computer Science
Date: 2021/04/07