This ex-situ teaching activity uses Campbell Street in George Town, Penang, Malaysia as the case site. By guiding students to conduct field surveys and research in the site, they apply municipal management knowledge ( Urban development, urban industrial management and marketing, health welfare) and theoretical background, conduct spatial planning, social marketing, health promotion design to enhance students' experience in integrating theory and practice, and improve students' ability to apply relevant knowledge to solve practical problems Ability, we hope that through this on-site teaching activity, our students will understand each other's professional fields, and also implement the actualization of the college.

Implemented by College of City Management
Date: 2023/11/15-2023/11/19