UTSDGs
Home
About SDGs
Records
Annual Report
University of Taipei
正體中文
Strategic analysis from data insights to market positioning
1.Whether for businesses or individuals, it is essential to grasp trends and establish clear positioning and strategies in order to seize opportunities. 2.In the competitive market, standing out requires strengthening positioning and differentiation in consumers' minds. 3.For example, the commonly used STP (Segmentation, Targeting, Positioning) strategy requires concentrating sales on a specific category of products, identifying target markets, and analyzing differences with competitors.
Implemented by
Department of Urban Industrial Management and Marketing
Date:
2024/03/28
臺北市立大學 版權所有 © 2020 University of Taipei. All Rights Reserved.