**Playful City Marketing** is a creative marketing strategy that uses games and experiences to help citizens and tourists engage more deeply with the city's culture and characteristics. This marketing strategy emphasizes interactivity and fun, effectively enhancing the city's appeal and participation. Incorporating playful city marketing into elementary education can create a more diverse and educational learning experience. Here are several ways to combine playful city marketing with elementary education: - **Use games and adventure activities**, such as treasure hunts or clue-based storylines, to allow students to explore knowledge related to the city's history, culture, geography, etc. For example, design a city treasure hunt activity where students follow map clues to locate historical landmarks and learn the background stories of these landmarks. This enhances children's sense of belonging and identification with the city.

Implemented by Center for Teaching and Learning Development
Date: 2024/10/12